Laying the Foundation for Wellbeing with Winkl
Superstitions aside, there is some rational truth to be found behind that old chestnut of getting out of bed on the wrong side. While the actual side you roll out of, is, for those who aren’t partial to Feng Shui, neither here nor there, there is a lot to be said for not only how much sleep you get, but also how uninterrupted it is. Which, we all know, tends to dictate how good our energy levels, and perhaps more importantly, our mood, will be for the day ahead. Which in turn again, dictates the difference between coping with all the challenges that life throws at us and well, not.
Under a more scientific lens, the simple fact is, if we don’t get enough quality sleep, our brain ceases to function at optimal speed. This is largely due to reduced blood flow to areas of the brain such as the prefrontal cortex, which happens to be responsible for those higher-level thought processes and precious executive function most useful for said challenges that life throws at us. Recent studies will also have us know that mood plays an utterly crucial role in our decision-making ability – for better or worse.
In other words, the long and short of it is, our bodies crave deep, restorative sleep – between seven and nine hours of it each night. Which is something next generation mattress purveyors, Winkl, know a thing or two about. Winkl – the concept for which was born in classic Kiwi start-up fashion with two lads, a fishing trip and an idea for a better way – believe that every New Zealander deserves a great night’s sleep, oh and at a price that won’t cost the earth. Entering a “broken” mattress industry, Winkl set about minimising as much as possible, the barriers in the way of Kiwis and a good night’s sleep. Pesky obstacles such as high prices, long lead times, expensive deliveries, pushy sales people and hours spent in-store agonising over what the ultimate bed solution is. And this was just one multi-faceted piece of the puzzle.
Winkl would, of course, also be the first to tell you that all roads lead to a top quality mattress. One that is designed from tip to toe with comfort, quality and simplicity in mind – made possible by utilising cutting-edge technology, some good old-fashioned common sense and analysing real feedback, which all but confirmed for Winkl they were onto an outstanding thing when 98 percent of quality sleep-seekers rated their WInkl mattress four stars or better for comfort, alongside a whopping 87 percent reporting it was better than their current mattress.
In the Winkl-verse, this premium vehicle for sleep, which comes with a 120-night sleep trial, is The Winkl, being 25 centimetres of perfectly balanced comfort and support, or for all the bells and whistles but without the luxury price tag, The Lux, sporting a generous 30 centimetres of “the perfect firmness” including 25 percent more pressure-relieving Winkl-Flex foam and 33 percent more contouring memory foam. Refreshingly, WInkl have also gone above and beyond in making it their mission to ensure every inch of their product stays out of the waste system and others in the community are given the chance at a better night’s sleep, with all mattresses returned during the sleep trial donated to the Salvation Army.
The luxury memory foam goodness that a Winkl mattress exudes is courtesy of unique pressure-relieving Spinal Support Zones to allow your hips and shoulders to sink in, ensuring optimal spinal alignment. This is integrated with their exclusive Winkl-Flex, a superior comfort foam engineered to offer the ultimate in pressure relief for your back, hips and shoulders. Not one to skimp on the details in the name of giving us the optimal chance of experiencing those deeper stages of sleep that help us feel restored and rejuvenated, Winkl mattresses are made from responsive breathable materials that keep their cool from the moment you nod off until you rise-and-shine. These intelligent materials are also certified safe materials, free from toxic nasties such as formaldehyde, heavy metals and chemical fire retardants.
If Winkl have their way, their mattresses will also form the marshmallow-esque nucleus of your future sleep system. In crafting the ultimate portal for quality sleep in their Winkl or Lux mattresses, they have also designed, at the behest of Winkl devotees, a stylish yet affordable bed base as the ultimate support structure. The Winkl Bed Frame is designed to optimise not only the support, but also the quality and longevity of your mattress, and to grow with you from a single or king single to a double, queen or king with the aid of a simple upgrade kit. It also comes with Winkl’s famous 120-night risk-free trial, and being “a bad boy that has been designed to last”, a ten-year limited warranty for peace of mind.
In keeping with the thoroughness of approach we have come to expect from Winkl, it is hardly surprising they thought it remiss not to include some pillow talk to complete this picture-postcard of slumber – especially when research has shown that sleep has a more compelling association with our health and well-being than practically anything else in our lives. When you think about it, your pillow, in a sense, is a bed for your head, which working in tandem with the right mattress, helps to support a healthy sleep posture and to keep your body in alignment. Winkl’s pillow “dreams are made of” showcases their exclusive Winkl-flex foam finished with an unbelievably plush and snuggly removable outer cover. All of their pillow’s materials are also certified safe to meet leading international standards and have an impressive three year warranty.
Whether you are a leftie or a rightie when it comes to exiting your bed, if you have ever been accused of waking up on the wrong side, rather than putting your mood down to superstitions of the collective unconscious, it might just pay to consider it is simply time to upgrade your sleep space – and your mood for that matter – à la Winkl.
